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Cast Yourself To Be In The Next L’Oréal Advert!

November 23, 2011
By: Geraldine Haneine

Have you ever stood in front of the mirror, swooshing and flipping your hair whilst pretending to be one of the gorgeous celebrities in a hair colour ad? Well, now you can! L’Oréal Paris is calling all those uni girls eager to showcase their manes, to cast themselves alongside Ms. Cole in the upcoming Casting Crème Gloss advert.

We all know Cheryl’s secret to keeping her locks shiny and silky is L’Oréal’s Casting Crème Gloss. But now, it’s time for you to show off your beautiful tresses too. L’Oréal Paris is looking for three girls to star in the upcoming Casting Crème Gloss advert alongside spokesmodel Cole. So whether you are a deep brunette, fiery redhead or honey blonde, don’t think twice and enter the competition now! Fans of the at-home hair dye will be able to cast themselves in any of the three hair colour roles until November 27th.

To enter the competition click here and then click on the application button on the left hand side of the page. Follow the steps to enter and upload a picture of yourself. Then get all your girlfriends, classmates and family members to vote for you from the 28th November to 4th December 2011.

The most popular brunettes, redheads and blondes will be shortlisted for a L’Oréal Paris Casting Day where they’ll receive a makeover by L’Oréal’s hair & makeup artists in preparation for a live audition, in front of a panel of judges. This will be your chance to go in front of the camera and tell us why you love Casting Crème Gloss. And yes, you can even utter those famous words, “Because you’re worth it!”

The winners will then be chosen to appear in an exclusive new L’Oréal Paris advert alongside Cheryl. Who knows, you could be the next colour crush! So scroll down to flick through Cheryl’s greatest hair moments. If you’re lucky, you could be chatting to her about your favourite one!

Competition Details
To enter the competition, click here.
The entry dates are: 31st October to 27th November 2011
The voting dates are: 28th November to 4th December 2011
Disclaimer: Opens to female UK and ROI residents aged 16+. Entrants must register with L’Oréal Insider, colour their hair using Casting Crème Gloss and upload a photo on Facebook. No purchase necessary. Closing date 27/11/2011. For full Terms & Conditions and to enter visit this page.
*This is a sponsored post.

 

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About the Author

Geraldine Haneine

Geraldine Haneine

Geraldine Haneine is an illustrator, graphic designer and writer with experience in women’s fashion and lifestyle publications. She satisfied her passion for languages and travel by getting her start at Wallpaper* City Guides, and exploited her creativity designing the pages of Good Housekeeping magazine. The excitement of working with womenswear during her internship at MaxMara LTD prompted the Central Saint Martins’ Graphic D...


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